Art of Building -

Online Jewelry Store Website for New York Jeweler

online Jewelry Website & it's interaction

Background Information

The Diamond Art is a New York-based online jewelry e-store that sells loose diamonds, engagement rings, and wedding rings of several designs and shapes.

The Diamond Art approached Keyideas to build a WordPress-based online jewelry website having cart functionality that utilizes WooCommerce plugins. Our PHP developer crafted the website using the PHP programming and the plugins clients demanded. The website design is such that it is easy to navigate, searches the products quickly, and has six payment modes. Content updated on the page is helping users get answers fast.

Technologies WooCommerce, PHP

Location New York

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  • Research

    – Understanding Jewelry E-commerce
    – Understand User & Product
    – Understand User Needs & Problems
  • Empathize

    – User Personas & Stories
    – Moodboard
    – Benchmark Inspiration & Ideas
  • Ideate

    – Flow Charts
    – Information Architecture
    – Low-fi Wireframes
  • Design

    – High-fi Mockups
    – Build UI system
    – Prototype
  • Validate

    – Iterate Design
    – Feedback
building-ring for online Jewelry Website

Building Your Own Ring

Keyideas integrate Engagement ring modules to an online jewelry website that helps the jewelry designer to allow its buyers to build their customized ring. The customers can choose the ring setting and the loose diamond individually, and later it can be set as one beautiful diamond ring. We helped the client designing the module and provided jewelry images a retouch with color correction and clipping to make the diamond engagement rings look like a dream on the screen.

online Jewelry Website solutions

Product Listing Page

The client had many concerns about the product listing page like content, images, pricing list, and other filters. Our team designed the product listing pages that showcase their diamond engagement ring, gemstone engagement ring, loose diamonds, and bands. Keeping in mind the importance of clean diamond images, each diamond shape, size, & color has been shown perfectly on the listing page.

solutions for online Jewelry Website
ring builder for online Jewelry Website

Product Page

Each product page shows the images of the diamond ring worn in hand as well as the video. Many aspects like – setting details, diamond detail, and color are present on the product page. Our web designers included the feature to select the diamond color and the band as per the buyers’ desire. We also combined the dimension guide for the rings so that the buyers won’t face any confusion regarding the size and structure of the ring.


  • Easy jewelry web design solution.
  • Shipping to every state of the United States
  • Decreased in the number of staff.
  • Every minute detail of rings explained.


— Why Hire Us?
One Place, notall over the place.

Our team studies conversion paths, search factors, messaging, and performance data to make better design decisions.


You can connect with team over Skype


We deliver project in tight guidelines


100% Customer Satisfaction


We use agile methodology

Interested in Collaborating With Us?

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