Art of Building -

NYC Jewelry Website Company

NYC jewelry website company

A Brief About Our Client- NYC Jewelry Website Company

Jewelry Website For NYC Jeweler – One of our best NYC Jewelry Website Company projects was with Diamond Arts. Diamond Art is a New York-based jewelry e-store selling a variety of loose diamonds, engagement rings, and wedding rings to its customers. Diamond Art approached Keyideas with their idea for jewelry e-commerce development. They planed for a jewelry website with advanced e-commerce features but in an affordable price range. E-store selling a variety of loose diamonds, engagement rings, and wedding rings to its customers.

They opted for a WordPress-based online jewelry website. Going forward they wanted us to include a Cart feature using WooCommerce plugins. Our designers and PHP developers moved ahead according to the client’s brief and requirements. Ultimately creating such a website design that it is easy to navigate, searches the products quickly, and has six payment modes. Also, we worked on Content on the page to help users get answers fast.

  • Research

    – Understanding Jewelry E-commerce
    – Understand User & Product
    – Understand User Needs & Problems
  • Empathize

    – User Personas & Stories
    – Moodboard
    – Benchmark Inspiration & Ideas
  • Ideate

    – Flow Charts
    – Information Architecture
    – Low-fi Wireframes
  • Design

    – High-fi Mockups
    – Build UI System
    – Prototype
  • Validate

    – Iterate Design
    – Feedback
building-ring for online Jewelry Website

Building Your Own Ring

One of the most in-demand features for jewelry websites today is the Build Your Own Ring feature, increasing user-engagement by 75%. Our Web Agency New York project includes this feature as well. It led them to present their dream ring to their loved ones. This feature comes with various filter options that narrow down the options that turn into a desired outcome. This Build Your Engagement Ring feature included Styles- Solitaire, Fancy, Halo, Semi Mount, Side Stone, Split Shank, Three-Stones; Center Stone Shape- Round, Princess, Cushion, Emerald, Oval, Radiant, Asscher, Heart, Pear, Marquise and Metals- Rose gold, White gold, Yellow gold, and Platinum. The customers can choose the ring setting and the loose diamond individually, and later it can be set as one beautiful diamond ring.

Jewelry e-commerce development NYC

Product Listing Page

Almost 9 out of 10 customers would stop engaging with content that did not display well on their device. The content is the soul of the website. It is important to categorize and mold the content for a smooth and effortless customer experience. As per the brief provided by our client, we added Product Listing Page like – content, images, pricing list, and other filters. Our team designed the product listing pages that showcase their diamond engagement ring, gemstone engagement ring, loose diamonds, and bands. Keeping in mind the importance of clean diamond images that is why each diamond shape, size, & color has been shown perfectly on the listing page.

solutions for online Jewelry Website
ring builder for online Jewelry Website

Product Page

Online customers like realistic image references. Thus our Jewelry E-commerce Development NYC provided images of the diamond ring worn in hand as well as videos for a complete view of the product. Other than this many other aspects – setting details, diamond detail, and color is present on the product page. Our web designers included the feature to select the diamond color and the band as per the buyers’ desire. We also combined the dimension guide for the rings so that the buyers won’t face any confusion regarding the size and structure of the ring.


  • Easy jewelry web design solution.
  • Shipping to every state of the United States
  • Decreased number of staff.
  • Every minute detail of rings explained.


Tda Result
— Why Hire Us?
One Place, notall over the place.

Our team studies conversion paths, search factors, messaging, and performance data to make better design decisions.


You can connect with team over Skype


We deliver project in tight guidelines


100% Customer Satisfaction


We use agile methodology

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