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10 Steps to Develop a User-friendly SaaS Tool

Software as a service, or SaaS, is a recently popular software delivery model that all types of businesses use to host their websites, blogs, product information, and customer information. Some examples of SaaS include Customer Relationship Management (CRM), human resources management software, content management systems(CMS)
e-commerce website development, and accounting software. When a business decides to use a SaaS format to host information, it needs to take a few steps to ensure a seamless, easy-to-use process for both employees and customers.

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Understand Your Clients

This is the most important part of building a user-friendly SaaS. Understand which types of businesses you will be providing service for. For example, a web development company will likely be comfortable with charts and graphs on the dashboard, but a health care company will likely prefer clickable links that are easy to follow to the necessary information.

Build a Dashboard

Make sure your clients can see everything they need as soon as they log in to the SaaS product. A good dashboard will be easy to read and will include information such as usage data, the company’s system roles, and their billing options. Easy accessible billing options might even lead to upgraded subscriptions!

The SaaS Architecture

Since most SaaS products are hosted in the internet-based cloud, it is very important for the software’s architecture to be cloud-friendly and easily scalable. A good SaaS architecture will be able to deliver services to multiple customers or subscribers at once without downtime. Cloud-based SaaS saves time and money since the business will not need to worry about purchasing its own server hardware or employing anyone to implement it.

Horizontal Scaling of SaaS

SaaS products must be set up for horizontal scaling. Simply put, users must be able to download and install the software without purchasing physical copies. Big-time SaaS providers, such as Salesforce, allow subscribers to download the necessary software directly from their website.

Customization is a Necessity

A business will not be interested in an SaaS technology provider that can’t allow them to customize their websites and/or blogs. Best SaaS development company will be highly customizable to ensure a business can keep branding the same across all platforms. Add-ons are preferred, especially those that will allow the business to integrate their website with web apps for updating Facebook, Twitter, and other social media websites. Mobile application development is also important.

Self-Service Models

SaaS needs to be easy for non-tech-savvy individuals to use. A business owner will want the ability to build their entire website or blog without any knowledge of coding.

Multiple Security Layers

One of the most important features of SaaS is security. Not only will the business want to know its information and employees’ information is protected, but it will also need to be able to ensure customers that their information is protected. User authentication as well as rules and permissions (who can see which data) are necessary features.

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Seamless Customer Service

As an SaaS provider, you must integrate easy-to-contact customer service into your platform. Businesses should be able to contact you via email, chat, and phone whenever necessary. You can choose to hire in-house customer service representatives, or you can opt for outsourcing to a customer service “employment agency” based on your personal needs and budget.

Solid Hosting Environment

Partner with an established cloud hosting provider for the best results. Establishing your own cloud server takes time and money and will heighten the risk of downtime for your clients. An established company will charge a fee for their services, but the money you save from a lack of downtime or other potential issues will even things out.

Make Upgrades Easy

Any good SaaS will upgrade its products and services to keep up with changing technology, but don’t make those upgrades a hassle for your subscribers. Updates should be seamless and should not require the user to download patches or other software any more often than absolutely necessary.

Following these tips ensures you build a user-friendly SaaS that companies will be lining up to subscribe to. Remember to take your time and do all necessary testing before launching to ensure a seamless, high-quality SaaS product.
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